Who Uses Streaming Video
Streaming describes the relationship between source and viewer - it is not a medium or a file format.
The most notable characterstic of streaming video as far as the viewer is concerned is the extreme ease of use. Just turn on the TV and select a channel. Or on the internet just click a link and watch.
Many webhosts now offer streaming video on their websites because it is very easy for people to use - it also takes far less time than prior downloading before the user can start viewing. Because of the convenience and freedom that streaming video offers viewers, visitors are naturally attracted to those websites offering streaming video clips.
Internet users, especially younger ones, have become ever more demanding for instant gratification and ease of use. They are impatient and have short attention spans. So webhosts have to take this reality into account - and streaming video satisfies these criteria rather well.
A prospective viewer need not wait very long view their choice of streaming video, since all the computer needs to do is connect to the host server and buffer the video. This usually takes just a few seconds. People can thus enjoy their video without having to first download a video file (which can take hours) and then subsequently find it again from wherever it was stored somewhere on their computer hard drive.
Another factor is security. Streaming video has less chance of being exploited by malicious individuals to infect computers with viruses, worms, trojans etc - which is a more of a problem with file downloading. This means that many people prefer streaming video for peace of mind.
Webhosts are rapidly recognising streaming video as a convenient device for offering something new and fresh to visitors of their websites. Typical examples of webhosts adding streaming video to their sites are blog owners, news and current affairs sites, sports websites, and many others.
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